Build a business that feels good.
Grow your business without selling out.
SEO for Creatives Who’d Rather Be Creating
Running a business as a creative is a full-time job on top of the full-time job of, you know, actually creating. Between the algorithms, content calendars, and oh-so-many platforms screaming for your attention, you might feel like you’ve spent more time marketing your art than making it.
Relax, Your SEO Isn’t Doomed… Here’s What’s Going On with AI in Search
So, you’ve been putting in the SEO work, writing those blogs, optimizing every page, and suddenly, Google drops the AI bombshell, and everyone’s panicking like SEO’s about to flatline. I get it. But before you hit the "cancel contract" button, let’s break down what’s actually happening and what it means for small businesses like yours. It’s not the end of SEO, and all the work you’ve put in definitely isn’t for nothing.
We made it 6 years in business. Wouldya look at that!
We got engaged 2 months after dating, and got married a month later. Atlas arrived 11 months after that. And we have shared numerous business moves with you over the last few years. We’ve always been a little unconventional. People are used to biting their tongue around us- we show up once every 6 months with a big announcement- a new business or a new kid. Well... you are reading this, so you don’t seem to mind.
Forest Grounding Guided Meditation Script
Take a moment to breathe and visualize your path to success. This guided meditation for business owners helps you stay grounded, reduce stress, and focus on what truly matters—building a thriving business without losing yourself in the process.
WTF is Paid Ads Management and Why Should Holistic Business Owners Care?
Organic reach is great, but who has 12-18 months to START seeing growth? Enter paid ads management. It's like a fast pass at Disneyland, getting your business in front of the right people at the right time. Paid ads management involves creating, managing, and optimizing targeted advertising campaigns on platforms like Google Ads, Facebook Ads, and others. It's all about getting your business in front of the right people at the right time.
Five Tarot Spreads for Business Owners
Alright, let's talk about tarot spreads. No, they won't predict if your startup will become the next unicorn, but they can give you some pretty solid insights. Tbh, they are likely going to reinforce things you already know that you either don’t realize yet or things you are pretending to not know. I know what you are thinking- damn, she’s bold calling me out like that. But, its the truth. Sometimes I need to be called out too. and that’s where tarot comes in.
What are retargeting ads?
Ever wonder why you keep seeing ads for that pair of shoes you looked at once? That’s retargeting ads in action. Retargeting, also known as remarketing, targets people who’ve previously visited your website but didn’t make a purchase. These ads follow users around the web, reminding them of what they’re missing out on. My personal favorite obsessive retargeting brands? Amazon and Halara. I mean, they REALLY figured this shit out.
Tarot for Business (this blog is for the witchy business owners)
Imagine you're feeling stuck in your business, unsure whether to pivot your strategy or stay the course. You've analyzed the data, consulted with your team (aka your insta friends), and still, the path forward isn’t clear. This is where tarot can step in, offering a fresh perspective and tapping into your intuition. Using tarot for business insights might sound a bit unconventional, but it’s a good tool for gaining new perspectives and tapping into your intuition. No, you don’t need to be a mystical guru to benefit from tarot. Think of it as a fun way to brainstorm and reflect.
Releasing into the River Guided Meditation Script
In our daily lives, we often face challenges and stressors that can affect our focus, productivity, and overall well-being. Practicing meditation can help us release these burdens, find inner strength, and cultivate a positive mindset. In this guided imagery meditation, we will journey to a tranquil river, allowing its soothing flow to wash away our worries and rejuvenate our spirits.
How to define your brand (in your marketing)
Ever feel like you’re putting out content but still not quite sure how to capture what makes your brand your brand? Spend some time answering these prompts for yourself- get clear about your brand. Get clear about WHO you are trying to reach. And, then, you could probably turn your answers into content (lol)
We know about SEO, but what is "Keyword Research" and how do we do it!?
You have read like 600 articles on SEO and you still aren’t sure what it is, but that’s fine. Everyone keeps telling you to “make sure you use keywords” and “make sure you do updated keyword research” but you don’t even know what that means. In short, the “algorithm” (aka the tech that determines what to show you) on social apps AND Google both work similarly in that you will be connected with other people who have stuff in common with you.